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Author Ford, Richard G., author

Title How leadership reputations are won and lost : how to build a successful reputation and create a personal brand to fast-track career success / Dr. Richard G Ford
Published Faringdon, Oxfordshire : Libri Publishing, 2020

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Description 1 online resource
Contents Intro -- What senior leaders have to say about working with Dr Richard Ford -- Contents -- About the Author -- Acknowledgements -- Foreword -- Introduction -- Why the Book was Written -- What the Book is About -- The Leadership Reputation Paradox -- Why Getting a Good Result is not as Relevant as How You Did It -- What You Have Achieved Only Confirms Whether or not Your Reputation is Deserved -- Hidden Agenda -- Our Challenge is to Get Better at Understanding Our Reputation -- Our Capacity for Accurate Self-Assessment is Generally Poor
So What Soundbites Are Used about You When You're not in the Room? -- So What do we Mean by 'Leadership' and How is it Different from Management? -- Leadership Effectiveness as a Relational Process -- Leadership as a Dynamic Process -- The Difference between Reputation and Personal Brand -- Who Do I Want to Read this Book? -- The Style of the Book -- The Structure of the Book -- How Can This Book be Used? -- PART 1 -- Chapter 1 -- What is Reputation? -- Chapter 1 Key Points -- 1.1: What is Reputation? -- 1.2: Strangers to Ourselves -- 1.3: Reputation and Self-delusion
1.4: Memory and Self-deception -- 1.5: Reputation and Unreliable Observations -- 1.6: Reputation and the False-Confidence Phenomenon -- Chapter 1 Key Summary Points -- Chapter 2 -- The Importance of Reputation -- Chapter 2 Key Points -- 2.1: The Importance of Reputation -- 2.2: How our Behaviour Impacts our Reputation -- 2.3: How our Reputation is Assessed and Evaluated -- 2.4: The Career Paradox: How the Rules of the Game Change -- Chapter 2 Key Summary Points -- Chapter 3 -- Reputation, Bias and Prejudice -- Chapter 3 Key Points -- 3.1: Reputation and Personal Bias
3.2: Reputations and Potential Sources of Error -- 3.3: Reputation and Memory Distortion -- 3.4: Cognitive Dissonance and the Failure to Process Information Logically -- 3.5: Attribution Errors in Describing Reputations -- 3.6: Personal Construct Theory of Reputation -- 3.7: Misunderstandings -- 3.8: Judgement Errors that Distort Reputations -- 3.9: Ten Common Cognitive Biases -- 3.10: Subliminal Impact on Reputation -- Eight Subliminal Conditioning Effects -- 3.11: Distorted Perceptions and the Impact on Reputational Value -- Chapter 3 Key Summary Points -- PART 2 -- Chapter 4
Reputation Perceived from Outside-in and Inside-out -- Chapter 4 Key Points -- 4.1: Outside-in and Inside-out Perspectives -- Minimum requirements -- Knockout factors -- 4.2: The Fundamental Five Outside-in Reputation Winners -- 4.3: The Fundamental Four Inside-out Reputation Winners -- Chapter 4 Key Summary Points -- Chapter 5 -- The Fundamental Five Outside-in Reputation Winners -- Chapter 5 Key Points -- 5.1: How to Win a Reputation for Building Strong Cultures -- Spiritual leaders -- Values guide our work behaviour -- 1. Leadership philosophy -- 2. Team code of conduct
Bibliography Includes bibliographical references
Notes Vendor-supplied metadata
Subject Leadership.
Success in business.
Leadership
Leadership
Success in business
Form Electronic book
ISBN 9781911450665
1911450662
9781911450672
1911450670
9781911450689
1911450689