| Description |
1 online resource (379 pages) |
| Contents |
Cover; Half Title; Title Page; Copyright Page; Table of Contents; List of figures; Chapter 1: THE SPORT MANAGEMENT CHALLENGE; INTRODUCTION; REFERENCES; Chapter 2: DEFINING MANAGEMENT AND THE BRANDED AND LICENSED SPORT PRODUCT INDUSTRY; THE BRANDED AND LICENSED SPORT PRODUCT INDUSTRY SEGMENT; HISTORICAL PERSPECTIVES; DEFINING ORGANIZATIONS AND MANAGEMENT IN SPORT; THE NEW SPORT MANAGEMENT ENVIRONMENT; PERSONAL BRAND MANAGEMENT BREAK: TOOL #1 -- BE RESOURCEFUL; THEORIES INTO PRACTICE FOR THE BRANDED AND LICENSED PRODUCT INDUSTRY; SUMMARY; MANAGEMENT EXERCISE: STAN SMITH LIVES ON; REFERENCES |
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Chapter 3: GLOBALIZATION, ETHICS AND THE INTERNATIONAL SPORT INDUSTRY SEGMENTINTRODUCTION; THE GLOBALIZATION OF SPORT: THE ORGANIZATION OF THE OLYMPIC MOVEMENT AND OTHER KEY INTERNATIONAL SPORT ORGANIZATIONS; PERSONAL BRAND MANAGEMENT BREAK: TOOL #2 -- BE RESILIENT, PART 1; SOCIAL RESPONSIBILITY AND ETHICS; THE DIVERSITY CHALLENGE; SUMMARY; MANAGERIAL EXERCISE: MERCENARY ATHLETES?; REFERENCES; Chapter 4: INFORMATION TECHNOLOGY (IT) MANAGEMENT AND THE SPORT MEDIA INDUSTRY; INTRODUCTION; THE SPORT MEDIA INDUSTRY SEGMENT; IMPROVED PERFORMANCE THROUGH INFORMATION TECHNOLOGY |
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THE MANAGEMENT CHALLENGES OF ITPERSONAL BRAND MANAGEMENT BREAK: TOOL #3 -- BE RELIABLE, PART 1; SUMMARY; MANAGEMENT EXERCISE: PRO SPORT COLLECTIBLES; REFERENCES; Chapter 5: DEVELOPING GOALS AND SCHOOL AND YOUTH SPORT; INTRODUCTION; DEVELOPING EFFECTIVE GOALS; PERSONAL BRAND MANAGEMENT BREAK: TOOL #4 -- BE RESULTS-ORIENTED; WHY GOALS IMPROVE PERFORMANCE; POTENTIAL PROBLEMS WITH GOALS; SUMMARY; MANAGEMENT EXERCISE: TRANSGENDER ATHLETES AND INTERSCHOLASTIC COMPETITION; REFERENCES; Chapter 6: DECISION MAKING AND THE HEALTH AND FITNESS INDUSTRY; INTRODUCTION; THE HEALTH AND FITNESS INDUSTRY |
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DECISION MAKING IN SPORT ORGANIZATIONSTHE DECISION MAKER; GROUPS AND DECISION MAKING; PERSONAL BRAND MANAGEMENT BREAK: TOOL #5 -- BE RESPECTFUL, PART 1; ETHICS AND DECISION MAKING; SUMMARY; MANAGEMENT EXERCISE: TEAMS AT MILE HIGH PERFORMANCE FITNESS CLUBS; REFERENCES; Chapter 7: STRATEGIC MANAGEMENT AND THE SPORT FACILITIES INDUSTRY; INTRODUCTION; SPORT FACILITY MANAGEMENT; PERSONAL BRAND MANAGEMENT BREAK: TOOL #1 -- BE RESOURCEFUL, PART 2; THE STRATEGIC MANAGEMENT APPROACH TO PLANNING; CONTINUOUS IMPROVEMENT; SUMMARY; MANAGEMENT EXERCISE: HOOP HYSTERIA; REFERENCES |
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Chapter 8: DESIGNING THE ORGANIZATION AND THE SPORT AGENCY INDUSTRYINTRODUCTION; PERSONAL BRAND MANAGEMENT BREAK: TOOL #2 -- BE RESILIENT; SPORT AGENCY DEFINED; ORGANIZATIONAL DESIGN AND SPORT AGENCY; THE ESSENTIAL ELEMENTS IN ORGANIZATIONAL DESIGN; TRADITIONAL MODELS OF ORGANIZATIONAL DESIGN; FLEXIBLE MODELS OF ORGANIZATIONAL DESIGN; TEAMWORK; SUMMARY; MANAGEMENT EXERCISE: THE PGA'S MR. 100; REFERENCES; Chapter 9: MOTIVATION AND LEADERSHIP AND INTERCOLLEGIATE ATHLETICS; THE INTERCOLLEGIATE ATHLETICS INDUSTRY SEGMENT |
| Notes |
THE INTERCOLLEGIATE ATHLETICS SPORT INDUSTRY SEGMENT: ESTABLISHMENT AND EVOLUTION |
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Print version record |
| Subject |
Sports administration -- United States
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Sports administration.
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Sports administration
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United States
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| Form |
Electronic book
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| Author |
Walker, Sharianne
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Hamakawa, Curt
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| ISBN |
9780429776540 |
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0429776543 |
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9780429776533 |
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0429776535 |
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