I. The road here -- The rise of the crowd -- The decline of established financing -- The decline of outlier identification -- The emergence of early financing -- The rise of crowdfunding -- II. The crowdfunding campaign -- Benefits -- The artful ask -- The journey -- III. The road ahead -- Infrastructure and ecosystems -- Prediction markets and mining the collective IQ -- The intersection with crowdsourcing -- The new investment models -- Regulation and policy status -- Regulation and policy directions
Summary
Providing a wealth of information that will make your crowdfunding efforts more efficient and productive; this groundbreaking guide explains the ins and outs of raising investment capital by using social media technologies to draw small sums of money from an almost countless number of sources. -- Edited summary from book
