Deakin University / All Locations

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Authors (Last name first) (1-8 of 8)
Light, Larry
1 2010 Brand revitalization : creating a plan to win Light, Larry Rating: Electronic Resources
2 2009 Catalyst: Water Recycling - From Tap To Toilet/Vitamin D/Rob Harcourt Australia : ABC, 2009 Rating:
3 2013 How to innovate in marketing (collection), 2/e Rating: Electronic Resources
4 2015 New brand leadership : managing at the intersection of globalization, localization, and personalization Light, Larry, author. Old Tappan, New Jersey : Pearson Education, 2015 Rating: Electronic Resources
5 2012 Branding strategies for success Rating: Electronic Resources
6 2010 Brand revitalization : creating a plan to win Light, Larry Rating: Electronic Resources
7 2009 Six rules for brand revitalization : learn how companies like McDonald's can re-energize their brands Light, Larry. Rating: Electronic Resources
8 2016 Six rules for brand revitalization : learn the most common branding mistakes and how to avoid them Light, Larry, author Second edition Old Tappan, New Jersey : Pearson Education, [2016] Rating: Electronic Resources
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