| Description |
xxi, 505 pages ; 25 cm |
| Contents |
Why Talk About Enterprise and Entrepreneurship? -- Enterprise and Entrepreneurship - What Do They Mean? -- Enterprise in Individuals -- Enterprise: The External Influences -- Other Aspects of Enterprise -- Small Business: Definitions, Characteristics and Needs -- The Process of Business Formation -- Business Growth -- Small is Beautiful: Entrepreneurship in the Bigger Business -- Why Intervene? -- Theories, Models and Assumptions (That Might Guide Intervention) -- Intervention Methods (Objectives, Structures and Approaches) -- Intervention Evaluation and Results -- Science, Art or Magic? |
| Summary |
"This comprehensive guide to the key facts, ideas, and theories about enterprise and entrepreneurship considers their relation to small business and discusses measures taken to promote them. The authors outline the importance of the small business sector and consider the cultural, political and economic influences on business growth."--BOOK JACKET |
| Notes |
Includes index |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Entrepreneurship.
|
|
Small business.
|
|
Business enterprises.
|
|
Entrepreneurship -- Great Britain.
|
|
Small business -- Great Britain.
|
|
Business enterprises -- Great Britain.
|
| Author |
O'Neill, Ken, 1944-
|
|
Martin, Frank, 1946-
|
| LC no. |
2008037819 |
| ISBN |
9780230552708 |
|
0230552706 |
|
