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Author
McGoldrick, P. J. (Peter J.)
Title
Retail marketing / Peter J. McGoldrick
Published
London ; New York : McGraw-Hill, [1990]
©1990
Copies
Location
Call no.
Vol.
Availability
MELB
658.87 Mcg/Rma
AVAILABLE
Description
xiii, 362 pages : illustrations ; 25 cm
Bibliography
Includes bibliographical references and index
Subject
Marketing research.
Retail trade.
LC no.
89013735
ISBN
0070841594
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