| Description |
1 online resource : illustrations |
| Series |
SAGE Business Cases |
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SAGE Business. Cases
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| Summary |
In August 2020 - in the midst of a hotly contested U.S. presidential election - Donald J. Trump used the online Twitter platform to criticize Goodyear Tire & Rubber Company's policy banning "Make America Great Again" apparel, creating a firestorm of politicized press and public outrage that lowered Goodyear's share price. This case examines the company's political expression policy, the fractious nature of American politics, and limits of political expression in the workplace |
| Notes |
Originally Published InGulati, N., & Meruelo, A. (2020). Goodyear Rubber and Tire Company: Corporate Policies on Politics and Free Speech. 20-06. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame |
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Description based on XML content |
| Subject |
Goodyear Tire and Rubber Company -- Case studies
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| SUBJECT |
Goodyear Tire and Rubber Company. fast (OCoLC)fst00513023 |
| Subject |
Office politics -- Case studies
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Freedom of speech -- United States -- Case studies
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United States -- Politics and government -- Case studies
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Freedom of speech.
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Office politics.
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United States.
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| Genre/Form |
Case studies.
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| Form |
Electronic book
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| Author |
Meruelo, Alexis, author
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| ISBN |
9781529779981 |
|
1529779987 |
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9781529780260 |
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1529780268 |
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