Description |
1 online resource (10 pages) : 18 illustrations |
Series |
Emerald emerging markets case studies, 2045-0621 ; volume 6, issue 3 |
Summary |
Mlouma is a platform based on Web, SMS, USSD, mobile application and call center. This social enterprise keeps farmers in contact with food buyers by displaying real-time market prices and localizations. The service will improve the efficiency of the agriculture supply chain, helping farmers to get a better price for their product. By introducing information and communication technology, Mlouma provides innovative solutions to the market failure by creating more value for producers and consumers |
Notes |
This case shows the importance of the entrepreneurial orientation of social enterprises to adapt to its context and discuss theory of social entrepreneurship |
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Teaching Notes are available for educators only. Please contact your library to gain login details |
Bibliography |
Includes bibliographical references and index |
Audience |
This real case targets license and master's students as part of an ongoing course on social entrepreneurship, social innovation, in one word, on entrepreneurship |
Subject |
Social entrepreneurship
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Green technology
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Business & Economics -- Entrepreneurship.
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Entrepreneurship.
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Genre/Form |
Case studies.
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Form |
Electronic book
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Author |
Gueye, Birahim, active 2016, author
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