| Description |
1 online resource |
| Series |
Open textbook library |
| Contents |
Chapter 1: Teamwork in Business -- Chapter 2: The Foundations of Business -- Chapter 3: Economics and Business -- Chapter 4: Ethics and Social Responsibility -- Chapter 5: Business in a Global Environment -- Chapter 6: Forms of Business Ownership -- Chapter 7: Entrepreneurship: Starting a Business -- Chapter 8: Management and Leadership -- Chapter 9: Structuring Organizations -- Chapter 10: Operations Management -- Chapter 11: Motivating Employees -- Chapter 12: Managing Human Resources -- Chapter 13: Union/Management Issues -- Chapter 14: Marketing: Providing Value to Customers -- Chapter 15: Pricing Strategy -- Chapter 16: Hospitality and Tourism -- Chapter 17: Accounting and Financial Information -- Chapter 18: Personal Finances |
| Summary |
Fundamentals of Business, third edition (2020) is an 370-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, and personal finances. The textbook was designed for use in Virginia Tech's Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Non-Commercial ShareAlike 4.0 license |
| Notes |
Attribution-NonCommercial-ShareAlike |
|
In English |
|
Description based on print resource |
| Subject |
Business -- Textbooks
|
|
Management -- Textbooks
|
|
Business.
|
|
Management.
|
| Genre/Form |
Textbooks.
|
| Form |
Electronic book
|
| Author |
Open Textbook Library, distributor.
|
|
