| Description |
1 online resource |
| Series |
SAGE business cases |
|
SAGE business cases
|
| Summary |
This case is based on the authors' more than 10 years of research into small and micro businesses (SMBs). It was motivated by a recent study of SMBs in Nigeria during the COVID-19 pandemic and the difficulties we faced conducting the research. The aim of this case is to raise awareness of the uniqueness of SMBs and create a narrative of how we reliably investigated SMBs in Nigeria despite the challenges. We assert that this narrative is critical and should be given a wider coverage because SMBs are key to the economic development of many countries around the world. More than 400 million SMBs exist worldwide, accounting for more than 90% of global businesses and 98% of global economic activities. However, there are few teaching case studies that speak to students about how these important entities (SMBs) can be researched, particularly from the standpoint of field data collection. The case presents a research proposal within the specific context of conducting research within the SMB community in Nigeria, in which the researchers may encounter suspicions and resentments. Students will be asked to reflect on the social structures that could undermine data collection for research in this context. Subsequently, students will be required to analyse strategies for conducting research on SMBs in specific situations |
| Notes |
Description based on XML content |
| Subject |
Small business -- Research -- Methodology -- Case studies
|
|
Small business -- Research -- Methodology.
|
| Genre/Form |
Case studies.
|
| Form |
Electronic book
|
| Author |
Tolani, Adedamola, author
|
| ISBN |
9781529618785 |
|
1529618789 |
|
