Description |
1 online resource (xviii, 352 pages) : colour illustrations |
Summary |
"Fundamentals of Business - 3rd Edition (2020) is a 370-page open education resource intended to serve as a no-cost, faculty customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labour union contexts; marketing and pricing strategy; hospitality and tourism; accounting and finance; and personal finances. Each chapter lists learning objectives at the beginning of the chapter and key takeaways at the end of the chapter. The textbook was designed for use in Virginia Tech's Pamplin College of Business introductory level business course, MGT1104 Foundations of Business."--BCcampus website |
Bibliography |
Includes bibliographical references |
Notes |
This work is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike CC-BY-NC-SA |
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This bibliographic record is available under the Creative Commons CC0 "No Rights Reserved" license |
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Description based on online resource; title from pdf title page (viewed on November 30, 2021) |
Subject |
Business -- Textbooks
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Genre/Form |
Electronic books.
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Form |
Electronic book
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Author |
Poff, Ron, adapter
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Pamplin College of Business (Virginia Polytechnic Institute and State University), publisher.
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BC Open Textbook Project, distributor.
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BCcampus.
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ISBN |
9781949373875 |
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1949373878 |
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