Title Electronic commerce / Gary P. Schneider

Edition Tenth edition Published Boston, MA : Course Technology Cengage Learning, [2013] Boston, MA : Course Technology Cengage Learning, ©2013 ©2013

Copies

Location	Call no.	Vol.	Availability
MELB	658.872 Sch/Eco 2013		AVAILABLE
WATERFT BUSINESS	658.872 Sch/Eco 2013		AVAILABLE
WATERFT BUSINESS	658.872 Sch/Eco 2013		AVAILABLE
WATERFT BUSINESS	658.872 Sch/Eco 2013		AVAILABLE

Description xxiii, 584 pages : illustrations, chiefly colour ; 23 cm Contents Machine derived contents note: 1. Introduction to Electronic Commerce. 2. Technology Infrastructure: The Internet and the World Wide Web. 3. Selling on the Web. 4. Marketing on the Web. 5. Business-to-Business Activities: Improving Efficiency and Reducing Costs. 6. Social Networking, Mobile Commerce, and Online Auctions. 7. The Environment of Electronic Commerce: Legal, Ethical, and Tax Issues. 8. Web Server Hardware and Software. 9. Electronic Commerce Software. 10. Security for Electronic Commerce. 11. Payment Systems for Electronic Commerce. 12. Planning for Electronic Commerce Summary This book delivers coverage of emerging online business strategies and technologies in the electronic commerce marketplace Notes Previous edition: 2011 Bibliography Includes bibliographical references and index Subject Business enterprises -- Computer networks. Electronic commerce. Electronic data interchange. Internet marketing. LC no. 2012934926 ISBN 1133526829 9781133526827

Other Titles Electronic commerce (Schneider : 10th ed.)

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