Description |
xiii, 289 pages ; 22 cm |
Contents |
The road to Cathay -- Through a glass darkly : China from a western perspective -- The furniture of the mind -- Relationships and government -- Business and the law -- Creating harmony : alternative venture formats in PRC -- The marketing mix -- The marketing process -- Rightness and correct form : the yi and li of relationships in China -- Doing business with the sojurners : the overseas Chinese communities -- China and the world -- Western and Chinese commercial thinking |
Notes |
Rev. ed. of: Doing business in China / Tim Ambler and Morgan Witzel. 2nd ed. c2004 |
Bibliography |
Includes bibliographical references (pages [272]-280) and index |
Subject |
Investments, Foreign -- China.
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International business enterprises -- China.
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SUBJECT |
China -- Economic conditions -- 2000-
http://id.loc.gov/authorities/subjects/sh99010023
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China -- Economic policy -- 2000-
http://id.loc.gov/authorities/subjects/sh00001557
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Author |
Xi, Chao.
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Witzel, Morgen.
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LC no. |
2008013771 |
ISBN |
9780415436311 (hardback) |
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0415436311 (hardback) |
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9780415436328 (paperback) |
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041543632X (paperback) |
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