| Description |
732 pages : illustrations ; 24 cm |
| Contents |
Introduction : the emergence of political communication as a field / Dan D. Nimmo and Keith R. Sanders -- A process approach / James E. Combs -- The uses and gratifications approach / Jack M. McLeod and Lee B. Becker -- The diffusion of information approach / Robert L. Savage -- The agenda-setting approach / Maxwell E. McCombs -- A critical theory approach / Richard L. Lanigan and Rudolph L. Strobl -- A constructivist approach / David L. Swanson -- Political languages / Doris A. Graber -- Political rhetoric / Lloyd F. Bitzer -- Political advertising / Lynda Lee Kaid -- Political debates / Sidney Kraus and Dennis K. Davis -- Communication and political socialization / Charles K. Atkin -- Communication and election campaigns / Garrett J. O'Keefe and L. Erwin Atwood |
|
Mass communication and public opinion / Cliff Zukin -- Communication and public policy / Roger W. Cobb and Charles D. Elder -- The rhetoric of political movements / Herbert W. Simons and Elizabeth W. Mechling -- Government and the news media / L. John Martin -- Politicians and the press : an essay on role relationships / Jay G. Blumler and Michael Gurevitch -- Cultural criticism / Philip Wander -- Content analysis / C. Richard Hofstetter -- Experimental studies / Roy E. Miller -- Survey research / George F. Bishop -- Intensive analysis / Steven R. Brown -- Constructing the realities of a pluralistic field / Dan D. Nimmo and Keith R. Sanders -- European research / Richard Fitchen -- Guide to the literature / Lynda Lee Kaid |
| Bibliography |
Includes bibliographies and index |
| Subject |
Communication in politics.
|
| Author |
Nimmo, Dan D.
|
|
Sanders, Keith R.
|
| LC no. |
81009362 |
| ISBN |
0803917147 |
|
