Introduction: Studying the green case -- Ch. 1. An outline of the issues -- Ch. 2. Putting the green case together -- Ch. 3. Green publics, green politics, green companies? -- Ch. 4. The science of saving the planet -- Ch. 5. Development and the environment -- Afterword: Social science and the green case
Analysis
Economic development Environmental aspects
Environmental policy
Green marketing
Green movement
Economic development
Environmentalism
Greenpeace
Marketing
Overseas item
Social sciences
Notes
Published simultaneously by HarperCollins Academic and Routledge in 1991
Bibliography
Includes bibliographical references (pages [187]-194) and index