Description |
xvi, 599 pages : illustrations (chiefly color), maps (chiefly color) ; 28 cm |
Contents |
1. International Business in an Age of Globalization -- Pt. I. Concepts and Theories in International Business -- 2. International Trade Theory and Application -- 3. Foreign Direct Investment Theory and Application -- 4. The Multinational Enterprise -- Pt. II. Endowments and Environments of International Business -- 5. Country Competitiveness -- 6. The Cultural Environment -- 7. The Political and Legal Environment -- Pt. III. Global Markets and Institutions -- 8. International Economic Integration and Institutions -- 9. The International Monetary System and Financial Markets -- Pt. IV. International Business Strategies -- 10. International Entry Strategies -- 11. Organizing and Structuring Global Operations -- 12. Building and Managing Global Strategic Alliances -- 13. Managing Global Research and Development -- Pt. V. Functional IB Areas -- 14. Financial Management for Global Operations -- 15. International Accounting for Global Operations -- 16. Global Marketing and Supply Chain -- 17. Global Human Resource Management -- Pt. VI. Emerging Issues in International Business -- 18. The Internet and Global E-Commerce -- 19. Social Responsibility and Corruption in the Global Marketplace -- 20. International Entrepreneurship |
Notes |
Previous ed.: Hoboken, N.J.: Wiley, 2004 |
Bibliography |
Includes bibliographical references and indexes |
Subject |
International trade.
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International finance.
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Investments, Foreign.
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International business enterprises.
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Author |
Luo, Yadong.
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LC no. |
2007031736 |
ISBN |
9781412949064 (paperback) |
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1412949068 (paperback) |
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