| Description |
1 volume (various paginations) : bill (mostly color), maps, portraits ; 26 cm + 1 world map |
|
paper |
| Contents |
Machine derived contents note: PART I. GLOBALIZATION. 1. Globalization. PART II. GLOBALIZATION DRIVERS. 2. Cultural Environment. 3. Global Trade Environment. 4. Politics and Laws. 5. Economic Integration. PART III. GLOBAL TRADE AND INVESTMENT. 6. Trade and Investment Theory. 7. The International Economic Activity of the Nation. PART IV. GLOBAL FINANCE. 8. Foreign Exchange and Global Financial Markets. 9. Global Financial Management. PART V. GLOBAL OPERATIONS. 10. Exporting and Global Expansion. 11. Global Marketing. 12. Global Supply Chain. 13. Managing Globally. PART VI. THE FUTURE. 14. The Future |
| Summary |
This is an introduction to international business with special emphasis on the environmental and cultural issues facing global organizations. The author team's academic and practitioner experience both in business and government should ensure a balance of research and practical insight |
| Notes |
Map in back pocket |
| Bibliography |
Includes bibliographical references and index |
| Subject |
International trade.
|
|
International finance.
|
|
Investments, Foreign.
|
|
Globalization -- Economic aspects.
|
|
International business enterprises.
|
| Genre/Form |
Maps.
|
| Author |
Moffett, Michael H.
|
|
Ronkainen, Ilkka A.
|
| LC no. |
2003102159 |
| ISBN |
0324259646 |
|
0324273649 map |
|
