Title The strategic use of stories in organizational communication and learning / by Terrence L. Gargiulo

Published Armonk, New York. : M E. Sharpe, [2005] ©2005

Copies

Location	Call no.	Vol.	Availability
MELB	658.3 Gar/Suo		AVAILABLE

Description xiii, 252 pages : illustrations ; 23 cm Contents Pt. I. Frameworks -- 1. Introduction -- 2. A working model of stories -- 3. Organizational communication : broadcasting signals -- 4. Case study : Dreyer's Ice Cream -- 5. Organizational learning : building bridges -- 6. Case studies : DTE Energy and Jeff Bukantz -- Pt. II. Interviews -- 7. Introduction to the interviews -- 8. Interview with Bernice Moore, CTB/McGraw-Hill -- 9. Interview with Robert Kraska, DTE Energy -- 10. Interview with Sherrie Cornett, Dreyer's Ice Cream -- 11. Interview with Marty Fischer, Starbucks Coffee -- 12. Interview with Father Marus, Woodside Priory School -- Pt. III. The competency map -- 13. Introduction to the competency map -- 14. The core -- 15. The process ring -- 16. The interaction ring -- 17. Summary -- App. Folktale illustrating principles of active listening Bibliography Includes bibliographical references and index Subject Communication in organizations. Organizational learning. Storytelling -- Social aspects. Storytelling -- Psychological aspects. Executives -- United States -- Interviews. LC no. 2004019153 ISBN 076561412X hardcover alkaline paper 0765614138 paperback

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