| Description |
ix, 374 pages : illustrations ; 25 cm |
| Contents |
The innovation genome -- The creativize method -- Step 1 : synthesize -- Step 2 : strategize -- Step 3 : socialize -- Step 4 : supervise -- Step 5 : synchronize -- Step 6 : specialize -- Step 7 : systemize -- Conclusion |
| Summary |
"Leading Innovation presents a holistic approach to creating innovation at all levels of your organization. Jeff DeGraff and Shawn E. Quinn have created a real-world, how-to playbook of integrated creativity tools and techniques for understanding where innovation comes from and harnessing its power to create a culture where real growth happens on a constant basis."--BOOK JACKET |
| Bibliography |
Includes bibliographical references |
| Subject |
Organizational change.
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Corporate culture.
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Creative ability in business.
|
| Author |
Quinn, Shawn E.
|
| LC no. |
2006015479 |
| ISBN |
0071470182 hardcover alkaline paper |
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