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Mark   Medium Year
658.8 Dav/Mnf : Magic numbers for consumer marketing : key measures to evaluate marketing success / John Davis     
      Magic numbers for consumer marketing : key measures to evaluate marketing success / John Davis MELB  Book 2005
658.8 Dav/Uma : Understanding marketing / Mark A.P. Davies     
      Understanding marketing / Mark A.P. Davies MELB  Book 1998
658.8 Day/Lam : Learning about markets / George S. Day     
      Learning about markets / George S. Day W'PONDS  Book 1991
658.8 Day/Mdo : The market driven organization : understanding, attracting, and keeping valuable customers / George S. Day     
      The market driven organization : understanding, attracting, and keeping valuable customers / George S. Day MELB  Book 1999
658.8 Day/Mme : Marketing metrics : October 5-6, Four Seasons Hotel, Toronto, Canada / prepared by Marion Debruyne and Katrina Hubbard     
      Marketing metrics : October 5-6, Four Seasons Hotel, Toronto, Canada / prepared by Marion Debruyne and Katrina Hubbard WATERFT  Book 2000
658.8 Deb/Ahf : AMA handbook for managing business to business marketing communications / J. Nicholas De Bonis, Roger S. Peterson     
      AMA handbook for managing business to business marketing communications / J. Nicholas De Bonis, Roger S. Peterson MELB  Book 1997
658.8 Dem/Aos : An alternative organisation structure for marketing companies / Julian de Meyrick     
      An alternative organisation structure for marketing companies / Julian de Meyrick MELB  Book 1998
658.8 Dic/Wmp    
      What's my plan? : a guide to developing arts marketing plans / Sharron Dickman MELB, W'BOOL   Book 2000
      What's my plan? : a guide to developing arts marketing plans / Sharron Dickman MELB, W'BOOL   Book 2000
658.8 Din/Miw : Mixing it with the real economy : an exploration of emerging trends in the non-profit sector in the United States with reference to community organisations in Australia / Eric D'Indy     
      Mixing it with the real economy : an exploration of emerging trends in the non-profit sector in the United States with reference to community organisations in Australia / Eric D'Indy WATERFT  Book 2000
658.8 Dod/Mcv : Managing customer value : essentials of product quality, customer service, and price decisions / Bill Dodds     
      Managing customer value : essentials of product quality, customer service, and price decisions / Bill Dodds MELB  Book 2003
658.8 Don/Smp    
      Social marketing : principles and practice / Robert J. Donovan, Nadine Henley MELB, W'BOOL, WATERFT   Book 2003
      Social marketing : principles and practice / Robert J. Donovan, Nadine Henley MELB, W'BOOL, WATERFT   Book 2003
      Social marketing : principles and practice / Robert J. Donovan, Nadine Henley MELB, W'BOOL, WATERFT   Book 2003
658.8 Dow/Aas : The art and science of marketing : marketing for marketing managers / Grahame R. Dowling     
      The art and science of marketing : marketing for marketing managers / Grahame R. Dowling W'PONDS  Book 2004
658.8 Doy/Iim : Innovation in marketing / edited by Peter Doyle and Susan Bridgewater     
      Innovation in marketing / edited by Peter Doyle and Susan Bridgewater MELB  Book 1998
658.8 Doy/Mma 2006    
      Marketing management and strategy MELB, WATERFT   Book 2006
      Marketing management and strategy MELB, WATERFT   Book 2006
      Marketing management and strategy MELB, WATERFT   Book 2006
      Marketing management and strategy MELB, WATERFT   Book 2006
658.8 Dru/Itm : Introduction to marketing concepts / Graeme Drummond, John Ensor     
      Introduction to marketing concepts / Graeme Drummond, John Ensor MELB  Book 2005
658.8 Dun/Iom : Inside-out marketing : how to create an internal marketing strategy / Michael Dunmore     
      Inside-out marketing : how to create an internal marketing strategy / Michael Dunmore MELB  Book 2002
658.8 Dwy/Bmc 2006    
      Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr MELB, W'BOOL, WATERFT   Book 2006
      Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr MELB, W'BOOL, WATERFT   Book 2006
      Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr MELB, W'BOOL, WATERFT   Book 2006
      Business marketing : connecting strategy, relationships, and learning / F. Robert Dwyer, John F. Tanner, Jr MELB, W'BOOL, WATERFT   Book 2006
658.8 Eas/Cba    
      Consumer behaviour : advances and applications in marketing / Robert East MELB, WATERFT   Book 1997
      Consumer behaviour : advances and applications in marketing / Robert East MELB, WATERFT   Book 1997
658.8 Ech/Smt : Smart marketing : the hands-on guide for your small business / Linda Echentille     
      Smart marketing : the hands-on guide for your small business / Linda Echentille MELB  Book 2002
658.8 Ega/Mco : Marketing communications / John Egan     
      Marketing communications / John Egan MELB  Book 2007
658.8 Ell/Btb    
      Business-to-business marketing : relationships, networks & strategies / by Nick Ellis MELB, WATERFT   Book 2011
      Business-to-business marketing : relationships, networks & strategies / by Nick Ellis MELB, WATERFT   Book 2011
      Business-to-business marketing : relationships, networks & strategies / by Nick Ellis MELB, WATERFT   Book 2011
      Business-to-business marketing : relationships, networks & strategies / by Nick Ellis MELB, WATERFT   Book 2011
4 additional entries    
658.8 Ell/Mot : Marketing on the Internet / Jill H. Ellsworth, Matthew V. Ellsworth     
      Marketing on the Internet / Jill H. Ellsworth, Matthew V. Ellsworth MELB  Book 1997
658.8 Eni : Marketing classics : a selection of influential articles / [compiled by] Ben M. Enis and Keith K. Cox     
      Marketing classics : a selection of influential articles / [compiled by] Ben M. Enis and Keith K. Cox WATERFT  Book 1977
658.8 Eni/Mca : Marketing classics; a selection of influential articles / Ben M. Enis and Keith K. Cox     
      Marketing classics; a selection of influential articles / Ben M. Enis and Keith K. Cox W'BOOL  Book 1973
658.8 Eur      
      European journal of marketing ONLINE, W'PONDS   E-journal  
658.8 Eva/Htg 2006 : How to get new business in 90 days and keep it forever / Wendy Evans     
      How to get new business in 90 days and keep it forever / Wendy Evans W'PONDS  Book 2006
658.8 Ewi/Sma : Social marketing / Michael T. Ewing, editor     
      Social marketing / Michael T. Ewing, editor MELB  Book 2001
658.8 Fau/Mcs : Marketing communications strategies today and tomorrow : integration, allocation, and interactive technologies : conference summary, Royal Sonesta Hotel, Cambridge, MA, March 24-25, 1994 / prepared by Corinne Faure, Lisa Klein     
      Marketing communications strategies today and tomorrow : integration, allocation, and interactive technologies : conference summary, Royal Sonesta Hotel, Cambridge, MA, March 24-25, 1994 / prepared by W'PONDS  Book 1994
658.8 Fer/Mst 2002 : Marketing strategy / O.C. Ferrell, Michael D. Hartline, George H. Lucas     
      Marketing strategy / O.C. Ferrell, Michael D. Hartline, George H. Lucas MELB  Book 2002
658.8 Fer/Mst 2005    
      Marketing strategy / O.C. Ferrell, Michael D. Hartline MELB, WATERFT   Book 2005
      Marketing strategy / O.C. Ferrell, Michael D. Hartline MELB, WATERFT   Book 2005
658.8 Fer/Mst 2011 : Marketing strategy / O.C. Ferrell, Michael D. Hartline     
      Marketing strategy / O.C. Ferrell, Michael D. Hartline W'BOOL  Book 2011
658.8 Fil/Cma    
      Creative marketing : an extended metaphor for marketing in a new age / by Ian Fillis and Ruth Rentschler MELB, WATERFT   Book 2005
      Creative marketing : an extended metaphor for marketing in a new age / by Ian Fillis and Ruth Rentschler MELB, WATERFT   Book 2005
658.8 Fis/Ism 2008    
      Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John MELB, W'PONDS, WATERFT   Book 2008
      Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John MELB, W'PONDS, WATERFT   Book 2008
      Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John MELB, W'PONDS, WATERFT   Book 2008
      Interactive services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John MELB, W'PONDS, WATERFT   Book 2008
658.8 Fis/Sma    
      Services marketing / Raymond P. Fisk, ... [and others] MELB, WATERFT   Book 2007
      Services marketing / Raymond P. Fisk, ... [and others] MELB, WATERFT   Book 2007
      Services marketing / Raymond P. Fisk, ... [and others] MELB, WATERFT   Book 2007
658.8 Fle/Mma 1995 : Marketing management and information technology / Keith Fletcher     
      Marketing management and information technology / Keith Fletcher MELB  Book 1995
658.8 For/Bmc : The business marketing course : managing in complex networks / David Ford ; Pierre Berthon ... [and others]     
      The business marketing course : managing in complex networks / David Ford ; Pierre Berthon ... [and others] MELB  Book 2002
658.8 Fut/Sma 1994 : Sales management / Charles Futrell     
      Sales management / Charles Futrell MELB  Book 1994
658.8 Gab/Csm : Contemporary services marketing management : a reader / edited by Mark Gabbott and Gillian Hogg     
      Contemporary services marketing management : a reader / edited by Mark Gabbott and Gillian Hogg MELB  Book 1997
658.8 Gab/Itm    
      Introduction to marketing : a value exchange approach / Mark Gabbott, editor MELB, WATERFT   Book 2004
      Introduction to marketing : a value exchange approach / Mark Gabbott, editor MELB, WATERFT   Book 2004
658.8 Gam/Mrt : Marketing revolution : the radical new approach to transforming the business, the brand and the bottom line / Paul Gamble ... [and others]     
      Marketing revolution : the radical new approach to transforming the business, the brand and the bottom line / Paul Gamble ... [and others] MELB  Book 2005
658.8 Gau/Dmr : Departmental merchandising results in small department stores 1954 and 1955 / by Edgar H. Gault     
      Departmental merchandising results in small department stores 1954 and 1955 / by Edgar H. Gault WATERFT ADPML  Book 1957
658.8 Ger/Eon : The evolution of new markets / P.A. Geroski     
      The evolution of new markets / P.A. Geroski MELB  Book 2003
658.8 Ger/Msf : Marketing strategies for small businesses / by Richard F. Gerson     
      Marketing strategies for small businesses / by Richard F. Gerson MELB  Book 1994
658.8 Ger/Wai : Writing and implementing a marketing plan / Richard F. Gerson     
      Writing and implementing a marketing plan / Richard F. Gerson MELB  Book 1991
658.8 Ges/Crm : Credit risk management : basic concepts : financial risk components, rating analysis, models, economic and regulatory capital / Tony van Gestel, Bart Baesens     
      Credit risk management : basic concepts : financial risk components, rating analysis, models, economic and regulatory capital / Tony van Gestel, Bart Baesens MELB  Book 2009
658.8 Gil/Neo    
      The next evolution of marketing : connect with your customers by marketing with meaning / Bob Gilbreath MELB, W'BOOL, WATERFT   Book 2010
      The next evolution of marketing : connect with your customers by marketing with meaning / Bob Gilbreath MELB, W'BOOL, WATERFT   Book 2010
      The next evolution of marketing : connect with your customers by marketing with meaning / Bob Gilbreath MELB, W'BOOL, WATERFT   Book 2010
658.8 Gil/Sma : Services marketing and management / Audrey Gilmore     
      Services marketing and management / Audrey Gilmore MELB  Book 2003
658.8 Gly/Btb : Business-to-business marketing management : strategies, cases and solutions     
      Business-to-business marketing management : strategies, cases and solutions W'BOOL  Book 2012
658.8 God/Ama : All marketers are liars : the power of telling authentic stories in a low-trust world / Seth Godin     
      All marketers are liars : the power of telling authentic stories in a low-trust world / Seth Godin MELB  Book 2005
658.8 God/Pct : Purple cow : transform your business by being remarkable / Seth Godin     
      Purple cow : transform your business by being remarkable / Seth Godin W'BOOL  Book 2005
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