Title Marketing research / Peter M. Chisnall

Edition Fifth edition Published London ; New York : McGraw-Hill, [1997] ©1997

Copies

Location	Call no.	Vol.	Availability
MELB	658.83 Chi/Mre 1997		AVAILABLE

Description xii, 437 pages : illustrations ; 25 cm Bibliography Includes bibliographical references and index Subject Marketing research. LC no. 96038336 ISBN 0077091752 (paperback : alk. paper)

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