Title World wide rave : creating triggers that get millions of people to spread your ideas and share your stories / David Meerman Scott

Published Hoboken, N.J. : John Wiley & Sons, [2009] ©2009

Copies

Location	Call no.	Vol.	Availability
MELB	659.44 Sco/Wwr		AVAILABLE
W'BOOL	659.44 Sco/Wwr		AVAILABLE

Description 194 pages ; 19 cm Subject Word-of-mouth advertising. Viral marketing. Internet marketing. Internet advertising. Creative ability in business. Interest (Psychology) ISBN 978047039500 (hbk.) 0470395001 (hbk.)

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