Title Marketing in publishing / Patrick Forsyth, with Robin Birn

Published London ; New York : Routledge, 2002

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Description 1 online resource (xv, 154 pages) Notes "A Blueprint book." Includes index Print version record Subject Publishers and publishing -- Great Britain Books -- Great Britain -- Marketing LANGUAGE ARTS & DISCIPLINES -- Publishing. Books -- Marketing Publishers and publishing Great Britain Form Electronic book Author Birn, Robin ISBN 0203278453 9780203278451

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