Overview and introduction -- The awareness culture -- Awareness as events, observations, and amusement -- The awareness as education myth -- The awareness is enough myth -- The awareness as acceptance myth -- The awareness is altruistic myth -- The awareness equals health myth -- The awareness myth model -- The development of the commitment-communication model -- Bibliography -- Index
Summary
This book discusses several myths of the benefits of raising awareness: awareness is enough, awareness equals acceptance, awareness is education, awareness is altruistic, and awareness equals health. It offers a model that moves from awareness to a commitment to solving and alleviating health problems through various communication methods
Bibliography
Includes bibliographical references
Notes
Description based on print version record and CIP data provided by publisher
