2017

Best Buy : addressing customer concerns and privacy issues

O'Connor, Brian, author

London : SAGE Publications Ltd, 2017

 

2013

The Bobbie® bares all : a case study of Capriotti's Sandwich Shop®

Pichler, Kristie, author

London : International CHRIE, 2013

 

2016

Clashing values, firm identity, and changing social norms : the case of Chick-fil-A

Singal, Manisha, author

London : International CHRIE, 2016

 

2008

Contemporary thoughts on corporate branding and corporate identity management

Basingstoke, [England] : Palgrave Macmillan, [2008]

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2008

Contemporary thoughts on corporate branding and corporate identity management

 

2007

Corporate and organizational marketing

 

2023

Corporate image repair : communicating apologies after customer service meltdowns

Thum, Stephanie, author

London : SAGE Publications: SAGE Business Cases Originals, 2023

 

2020

CrossFit : when the face of a brand becomes a toxic asset

Maida, Lauren, author

London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2020

 

2011

Etihad Airways : reputation management - an example of the Eyjafjallajkull Iceland volcano

Balakrishnan, Melodena Stephens

[Bingley] : Emerald Group Publishing Limited, 2011

 

2014

Jacques Lemans : the development of a global watch brand

Sternad, Dietmar, author

London : NeilsonJournals Publishing, 2014

 

2019

Mixed methods to examine communication crises : combining a case study with the experimental method

Len-Ríos, Maria Elizabeth, 1971- author

London : SAGE Publications Ltd, 2019

 

2020

The NBA and the Hong Kong Protests : managing reputation in a multipolar world

Brown, Nathaniel, active 2020, author

London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2020

 

2007

Organizational identity in practice

Abingdon, Oxon ; N.Y. : Routledge, 2007

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2019

Papa John's : use of image repair to address public relations crises

Hambrick, Marion E., author

London : SAGE Publications: SAGE Business Cases Originals, 2019

 

2020

Peloton : brand damage from holiday advertising

D'Entremont, Andrew Ross, author

London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2020

 

2020

Quaker Oats Company : fashioning a future for Aunt Jemima

Hennessey, Hailey, author

London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2020

 

1996

Reputation : realizing value from the corporate image

Fombrun, Charles J.

Boston, Mass. : Harvard Business School Press, [1996]

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2020

SoulCycle : reputation management strategies in response to controversy

Hambrick, Marion E., author

London : SAGE Publications: SAGE Business Cases Originals, 2020

 

2018

Targeting Target with a 100 million dollar data breach

Pigni, Federico, author

London : Palgrave MacMillan UK, 2018

 

2020

The Washington Redskins : when public perception challenges a brand

Ludwig, Carson, author

London : The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame, 2020