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Subjects (1-13 of 13)
Customer relations -- Management -- Case studies
1
E-book
2022

CloudMagic.


Sugathan, Praveen, author

London : Indian Institute of Management, Kozhikode, 2022

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2
Book
2006

CRM implementation : a strategic approach



First edition
Hyderabad, India : ICFAI University Press, 2006

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Location Call no. Vol. Availability
 MELB  658.812 Muk/Cia  AVAILABLE
3
Streaming video
2016

Customer relationship management at Wagamama restaurant




London, United Kingdom : SAGE Publications Ltd, 2016

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4
Book
1996

Customer relationship management : making hard decisions with soft numbers


Anton, Jon.

Upper Saddle River, N.J. : Prentice Hall, [1996]

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Location Call no. Vol. Availability
 MELB  658.812 Ant/Crm  AVAILABLE
5
E-book
2019

Geely's acquisition of Volvo. a needed change in culture


Wittmann, Xinhua, author

London : University of Zurich, 2019

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6
E-book
2018

Internet vigilantism and Ashley Madison : rebranding after a cyberattack


Robson, Karen, author

London : SAGE Publications: SAGE Business Cases Originals, 2018

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7
E-book
2019

Kellogg on branding in a hyper-connected world




Hoboken, New Jersey : Tim John Wiley & Sons, Inc., [2019]

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8
E-book
2023

Marketing to manage customer experience : the case of Nykaa


Chakraborty, Uttam, active 2023, author

London : SAGE Publications: SAGE Business Cases Originals, 2023

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10
E-book
2021

National bank of Fujairah's digital platform "NBF Connect"


Jegerson, Devid, author

Bingley, U.K. : Emerald Publishing Limited, 2021

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11
E-book
2022

Nielsen


Elias, Jaan, author

London : Yale School of Management, 2022

Rating:

 
12
E-book
2006

ROI for a customer relationship management initiative at GST


Jeffery, Mark, 1965- author.

London : Kellogg School of Management, 2006

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13
E-book
2016

The Saga saga


Chaston, Ian, author

[London] : SAGE, 2016

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