Title Sustainable supply chains : Marks & Spencer's Plan A / Mike Bernon

Published London : Henry Stewart Talks, 2018

Online access available from: HSTalks Business & Management Collection    View Resource Record

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Description 1 online resource (1 streaming video file (2 min.) : color, sound) Series The business & management collection, 2056-4570 Henry Stewart talks. Business & management collection Summary This case study examines Marks and Spencer's "Plan A" brand strategy for sustainability in general and, in particular, the development of Marks & Spencer's new "Plan A" vehicle. The new lorry has not only reduced the company's carbon emissions but has also lowered costs by increasing load capacity while reducing fuel consumption Notes Animated audio-visual presentation with synchronized narration Bite-size case study extracted from the talk: Sustainable supply chain management Title from title frames Restricted Access restricted to subscribers Notes Mode of access: World Wide Web Subject Marks and Spencer Ltd Business logistics -- Case studies Delivery of goods -- Environmental aspects -- Case studies Delivery of goods -- Management -- Case studies Sustainability. Trucking -- Environmental aspects -- Case studies Form Streaming video

Other Titles Sustainable supply chain management

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