| Description |
1 online resource (268 pages) |
| Series |
Bloomberg Financial |
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Bloomberg financial series.
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| Contents |
Acknowledgments -- Introduction -- Part I: The Business of Crowdfunding. Crowdfunding: A Historical Perspective / Jason Best and Sherwood Neiss -- Understanding the "Crowd" / Karen Kerrigan -- A statistical view of crowdfunding / Carl Esposti -- Current market dynamics / Andrew Dix and Charles Luzar -- Part II. Preparing for your Crowdfunding Campaign. Business planning in preparation for a crowdfunding campaign / David Feldman -- Protecting your intellectual property / Michael J. Allan and Tremayne M. Norris -- Understanding your investor options / Reginald Chambers -- Clommunicating with your investors or "backers" / Joy Schoffler -- Alternatives to crowdfunding / David R. Burton -- Part III. Understanding the Framework of Rules and Regulations. The legal aspects of crowdfunding and U.S. law / Joan Macleod Hemingway -- Crowdfunding laws based on global jurisdiction / Jeff Lynn and Kristof De Buysere -- Living with the new Reg D and its impact on pitch events and demo days / Kiran Lingam, Trent Dykes, and Megan Muir |
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Crowdfunding: A Guide to Raising Capital on the Internet; Copyright; Contents; Acknowledgments; Introduction; Part 1: The Business of Crowdfunding; Chapter 1: Crowdfunding: A Historical Perspective; Crowdfunding Isn't New; Why Crowdfunding Disappeared; Regulation D, Sarbanes-Oxley, and Regulatory Reform; The Modern Era; Chapter 2: Understanding the "Crowd"; Quality Entrepreneurs and Ideas; Working on the Fundamentals for Crowdfunding: First Things First; Finding a Solution, Filling a Need; What They Did Right; What They Did Wrong; How Small Business Owners Can Prepare for Crowd Investing |
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A Radically Transformed EnvironmentChapter 3: A Statistical View of Crowdfunding; The Marketplace; The Crowdfunding World Map; Crowdfunding Models; Financial versus Nonfinancial Return Crowdfunding; Donation-Based Crowdfunding; Rewards-Based Crowdfunding; Lending-Based Crowdfunding; Equity-Based Crowdfunding; The Market Outlook; Chapter 4: Current Market Dynamics; Rewards-Based Crowdfunding; Investment Crowdfunding; Equity Crowdfunding; Debt-Based Crowdfunding; Charity/Donation Crowdfunding; Niche Crowdfunding Platforms; Real Estate; Alternative Energy; Hardware; Film; Concerts/Events |
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Book PublishingBeer; Apps; Education; Market Testing with Rewards-Based Crowdfunding; Pretail: The Consumer Comes First; Crowdsourced Feedback; The Pitfalls of Crowd Wisdom; Managing the Crowd's Feedback; Examples: Pretail in Action; Broker-Dealers Entering the "Accredited" Crowdfunding Space; Crowdfunding as a Political Tool; Fraud in Noninvestment Crowdfunding; Defining Fraud; The Risks of Fraudulent Crowdfunding; Examples of Rewards-Based Crowdfunding Fraud; How to Protect Yourself; No Fraud in Investment Crowdfunding? (Not Yet at Least); Additional Resources |
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Part 2: Preparing for Your Crowdfunding CampaignChapter 5: Business Planning in Preparation for a Crowdfunding Campaign; Writing a Business Plan Disclosure Document; Basic Information; Description of the Business; Description of Financial Condition; Use of Proceeds and Offering Amount; Valuing Your Company: Pricing Securities and Understanding Capital Structure; Reviewed versus Audited Financial Statements; Budgeting, Projections, and Forecasting; Conclusion; Chapter 6: Protecting Your Intellectual Property; The Importance of Protecting IP on Crowdfunding Platforms; Patents: Protecting Ideas |
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The Nuts and Bolts of PatentsCrowdfunding Risks and the Provisional Patent Application; The America Invents Act; Copyright: Protection of Creative Works; Crowdfunding Risks with Copyrightable Material; Trademark: Designations of Source or Origin; Crowdfunding Risks with Trademarks; Trade Secret Protection; Crowdfunding Risks with Trade Secrets; IP Portfolio Management: A Best Practice; Chapter 7: Understanding Your Investor Options; The Decision to Bring on Investors; Benefits; Drawbacks; General Obligations to Investors; Regulatory Obligations; Nonaccredited versus Accredited Investors |
| Summary |
A groundbreaking book on the growing trend of crowdfunding Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how early stage and small business financing transactions are consummated. Author Steven Dresner, Founder and CEO of DealFlow Media, understands the nuances of how crowdfunding can help companies gain much needed access to capital, and now he shares those insights with you. Engaging and informative, this book will serve the n |
| Notes |
Investor Education Obligations |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Online resource (Wiley.com, Bloomberg Law, viewed March 9, 2018) |
| Subject |
Electronic fund raising.
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Small business -- Finance.
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New business enterprises -- Finance.
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POLITICAL SCIENCE -- Public Policy -- Social Services & Welfare.
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SOCIAL SCIENCE -- Human Services.
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Electronic fund raising
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New business enterprises -- Finance
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Small business -- Finance
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Crowdfunding
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Financement participatif.
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| Form |
Electronic book
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| Author |
Dresner, Steven, 1970- author.
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| ISBN |
9781118746974 |
|
111874697X |
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9781118746851 |
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1118746856 |
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9781118746868 |
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1118746864 |
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1306473063 |
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9781306473064 |
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