| Description |
158 pages : illustrations ; 24 cm |
| Contents |
Introduction -- El Lissitzky -- Theo van Doesburg -- Kurt Schwitters --H.N. Werkman -- Piet Zwart -- Paul Schuitema -- Alexander Rodchenko -- Laszlo Moholy-Nagy -- Herbert Bayer -- Jan Tschichold |
| Summary |
In this book, the author shows how new concepts in graphic design the early decades of the twentieth century had their roots in the artistic movment of the time in painting, poetry and architecture. The authors examines the 'heroic' period of modern design and typography, the beginning of which traces to the publicaiton in 'Le Figaro' of the Italian artist Martietti's Futurist manifesto. He discusses the work of such pioneers as El Lissitzky, Alexander Rodchenko, and Laszlo Moholy-Nagy. He examines the artistic background of the new concepts in graphic design, and traces the influences of Futurism, Dadaism, de Stijl, Suprematism, Constructivism, and the Bauhuas. This text is profusely illustrated with examples of the new typography, shown in genres that range form posters and magazine covers to Apollinaire's 'figurative poetry' |
| Notes |
Previous edition: 2nd revised edition. London : Lund Humphries, 1982 |
| Bibliography |
Includes bibliographical references (pages [159-160]) |
| Subject |
Graphic arts -- 20th century -- History.
|
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Graphic design (Typography) -- History.
|
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Printing -- History.
|
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Art, Modern -- 20th century -- History.
|
| Genre/Form |
History.
|
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Biographie (Descripteur de forme).
|
| Author |
Poynor, Rick, writer of foreword
|
| LC no. |
2003111972 |
| ISBN |
0262693038 |
|
