Gramshee is a social organization that empowers women economically and socially. Gramshree offers training and an online platform to allow women to create and sell handcrafted products. Gramshree also provides its members with a bank account and finance lessons as well as health care at local clinics. The case illustrates important principles of value creation in a social company and the process of building a hybrid business model
Notes
Originally Published In Purohit, S., & Gupta, S. (2017). Gramshree, Ahmedabad. CIIE0008. Ahmedabad, India: Indian Institute of Management, Ahmedabad