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Book Cover
Author Kaplan, Jerry.

Title Startup : a Silicon Valley adventure / Jerry Kaplan
Published Boston : Houghton Mifflin, 1995


Location Call no. Vol. Availability
 MELB  338.76100416 Kaplan Kap/Sas  AVAILABLE
Description 322 pages, 8 unnumbered pages of plates : illustrations ; 24 cm
Summary Kaplan, a well-known figure in the computer industry, founded GO Corporation in 1987, and for several years it was one of the hottest new ventures in the Valley. Startup tells the story of Kaplan's wild ride: how he assembled a brilliant but fractious team of engineers, software designers, and investors; pioneered the emerging market for hand-held computers operated with a pen instead of a keyboard; and careened from crisis to crisis without ever losing his passion for a revolutionary idea. Along the way, Kaplan vividly recreates his encounters with eccentric employees, risk-addicted venture capitalists, and industry giants such as Bill Gates, John Sculley, and Mitchell Kapor. And no one - including Kaplan himself - is spared his sharp wit and observant eye
Notes Includes index
SUBJECT Kaplan, Jerry.
Subject GO Corporation -- History.
Computer industry -- California -- Santa Clara Valley (Santa Clara County)
Entrepreneurship -- United States -- Case studies.
Pen-based computers -- History.
Genre/Form Case studies.
LC no. 94045110
ISBN 0140257314 (paperback)