Title Strategic alignment : Aldi / Janet Godsell

Published London : Henry Stewart Talks, 2021

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HSTalks Business & Management Collection

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Description 1 online resource (1 streaming video file (3 min.) : color, sound) Series The business & management collection, 2056-4570 Henry Stewart talks. Business & management collection Summary This case study looks at Aldi as an example of successful strategic alignment, of the product, marketing, and supply chain strategy Notes Animated audio-visual presentation with synchronized narration Bite-size case study extracted from the talk: Developing a customer driven supply chain strategy Title from title frames Subject ALDI (Firm) SUBJECT ALDI (Firm) fast (OCoLC)fst00778181 Subject Business logistics. Customer relations -- Management. Marketing -- Management. Physical distribution of goods. Strategic planning. Supermarkets -- Management -- Case studies Supply and demand. distribution (function) Business logistics. Customer relations -- Management. Marketing -- Management. Physical distribution of goods. Strategic planning. Supermarkets -- Management. Supply and demand. Genre/Form Case studies. Form Streaming video Author Henry Stewart Talks (Firm), issuing body.

Other Titles Developing a customer driven supply chain strategy Developing a customer driven supply chain strategy Developing a customer driven supply chain strategy

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