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Subjects (1-2 of 2)
Marketing -- Political aspects -- United States
1
E-book
2011

Branding the candidate : marketing strategies to win your vote


Spiller, Lisa.



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Electronic Resources
2
E-book
2016

The marketing revolution in politics : what recent U.S. presidential campaigns can teach us about effective marketing


Newman, Bruce I., author.

Toronto, Ontario : Rotman-UTP Publishing, [2016]

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Electronic Resources
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