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Book Cover
Author Monippally, M. M., author

Title Meenachil Konkretes : persuading without power / M. M. Monippally
Published London : SAGE Publications Ltd, 2017
Online access available from:
Sage Business Cases    View Resource Record  


Description 1 online resource : illustrations
Series SAGE Knowledge. Cases
SAGE Knowledge. Cases
Summary Michael, Managing Partner of Meenachil Konkretes, a small rural unit in Kerala, India, that manufactured concrete blocks, found that the plant did not achieve full production because of absenteeism among his workers. As they divided the earnings equally among themselves, they rejected Michael's suggestion to increase the team size or induct others, fearing a dent in their earnings. He had to find a way to persuade them to change their work practice
Notes Originally published: Monippally, M. M. (2013). Meenachil Konkretes: Persuading without power. COMM0011. Ahmedabad: Indian Institute of Management, Ahmedabad
Bibliography Includes bibliographical references and index
Notes Description based on XML content
Subject Meenachil Konkretes -- Case studies
Rural industries -- India -- Kerala -- Case studies.
Concrete blocks -- India -- Kerala -- Case studies.
Genre/Form Case studies.
Form Electronic book
ISBN 9781473990944 (ebook)