Description |
xi, 322 pages ; 24 cm |
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regular print |
Contents |
Measurement and management in the information age -- Why does business need a balanced scorecard? -- pt. 1. Measuring business strategy -- Financial perspective -- Customer perspective -- Internal-business-process perspective -- Learning and growth perspective -- Linking balanced scorecard measures to your strategy -- Structure and strategy -- pt. 2. Managing business strategy -- Achieving strategic alignment: from top to bottom -- Targets, resource allocation, initiatives, and budgets -- Feedback and the strategic learning process -- Implementing a balanced scorecard management program -- Appendix: building a balanced scorecard -- Index |
Summary |
Presents a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change |
Analysis |
Case studies |
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Corporate planning |
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Management by objectives |
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Organisational change |
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Overseas item |
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Performance indicators |
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Strategic planning |
Bibliography |
Includes bibliographical references and index |
Notes |
Also available online via the World Wide Web, by subscription to Books24x7 (BusinessPro) |
Subject |
Balanced scorecard (Management)
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Employee motivation.
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Goal setting in personnel management.
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Industrial productivity -- Measurement.
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Organizational effectiveness -- Evaluation.
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Strategic planning.
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Author |
Norton, David P., 1941-
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Books24x7, Inc.
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LC no. |
96010216 |
ISBN |
0875846513 |
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9780875846514 |
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