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E-book
Author Dutta, Mohan J., author

Title Communication, culture and social change : meaning, co-option and resistance / Mohan Dutta
Published Basingstoke : Palgrave Macmillan, 2020

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Description 1 online resource : illustrations (black and white)
Series Palgrave studies in communication for social change
Summary Drawing on the culture-centered approach (CCA), this book re-imagines culture as a site for resisting the neocolonial framework of neoliberal governmentality. Culture emerged in the 20th Century as a conceptual tool for resisting the hegemony of West-centric interventions in development, disrupting the assumptions that form the basis of development. This turn to culture offered radical possibilities for decolonizing social change but in response, necolonial development institutions incorporated culture into their strategic framework while simultaneously deploying political and economic power to silence transformative threads. This rise of "culture as development" corresponded with the global rise of neo-liberal governmentality, incorporating culture as a tool for globally reproducing the logic of capital. Using examples of transformative social change interventions, this book emphasizes the role of culture as a site for resisting capitalism and imagining rights-based, sustainable and socialist futures. In particular, it attends to culture as the basis for socialist organizing in activist and party politics. In doing so, Culture, Participation and Social Change offers a framework of inter-linkage between Marxist analyses of capital and cultural analyses of colonialism. It concludes with an anti-colonial framework that re-imagines the academe as a site of activist interventions
Notes Chapter 1: Introduction: A framework for communicating social change.- Chapter 2: Development, Dominance, and Communication.- Chapter 3: Marxist Social Change Communication.- Chapter 4: Culture and Social Change Communication.- Chapter 5: Technologies for Development and Social Change.- Chapter 6: Culture-Centered Approach to Communication for Social Change.- Chapter 7:Social Change Communication as Academic-Activist-Community Partnerships
Description based on CIP data; resource not viewed
Subject Politics and culture -- Developing countries
Anti-imperialist movements.
Culture and globalization.
Anti-imperialist movements
Culture and globalization
Politics and culture
Developing countries
Form Electronic book
ISBN 9783030264703
303026470X