Description |
1 videodisc (DVD) (55 min.) : sd., col. ; 4 3/4 in |
Summary |
"Tells the story of two of the first highly successful women entrepreneurs - Elizabeth Arden and Helena Rubinstein. One hundred years ago these women immigrated to America and, starting with next to nothing, created what is today the $150 billion global health and beauty industry. Operating in major cities all over the world, their competing companies defined the business of beauty, making cosmetics both newly respectable and, finally, indispensable. They developed advertising and marketing techniques that became part of the business landscape, and they themselves became household names and cultural icons." -- website |
Notes |
Off-air recording of ABC1 broadcast May 27, 2008. Copied under Part VA of the Copyright Act |
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Based upon the book "War paint"by Lindy Woodhead |
Performer |
Narrator: Paula Lyons |
Notes |
DVD |
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No rating given |
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Available for Deakin University staff and students only |
Subject |
Arden, Elizabeth, 1878-1966
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Rubinstein, Helena
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Businesswomen -- United States -- Biography
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Cosmetics industry -- United States -- Biography
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Cosmetics industry -- United States -- History
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Author |
Grossman, Ann Carol
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Reisman, Arnie
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Woodhead, Lindy
War paint
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ABC-TV (Australia)
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