| Description |
1 online resource (xvi, 237 pages) |
| Series |
Communication, globalization, and cultural identity |
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Communication, globalization, and cultural identity.
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| Contents |
Introduction: re-writing the globe for the post-Soviet age: rhetoric, writing, and professional communication after communism in Eastern Europe / Pavel Zemliansky and Kirk St. Amant -- Institutional contexts. A survey of academic and professional writing instruction in higher education in Russia and Ukraine / Pavel Zemliansky and Olena Goroshko -- Introducing western writing theory and pedagogy to Russian students: the writing and communication center at the new economic school / Kara M. Bollinger -- Technical and communication in Russia / Tatjana Schell -- Workplace contexts. Russian education in the twenty-first century: establishing links with the global community / Alla V. Kourova -- Rhetoric in technical communication: Europe and the United States / Yevgen Borodkin -- Visible and invisible boundaries: documentation requirements for opening a foreign representative office in Russia and in the United States / Natalia Matveeva and Elena Bespalova -- Geopolitical contexts. Mapping professional and technical communication in German higher education in the Neue Länder since 1989 / Steffen Guenzel -- Macro acceptance, micro resistance? perspectives from Serbian writing: teachers on the Bologna process / Brooke Ricker Schreiber -- Multimedia contexts. Creating a multinational collaborative online community in high-tech marketing domain in Ukraine / Taras Danko -- Media usage pattern and trust in media among young people in a large Russian city / Nikolai Balykov and Doan Modianos |
| Summary |
This collection examines the different forces and factors that affect professional writing and communication practices in various social, economic, political, and technological contexts in the nations of the former Soviet Union and the former Eastern Bloc |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Online resource; title from digital title page (viewed on April 04, 2016) |
| Subject |
Academic writing -- Study and teaching (Higher) -- Europe, Eastern
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Academic writing -- Study and teaching (Higher) -- Russia (Federation)
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Business writing -- Study and teaching (Higher) -- Europe, Eastern
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Business writing -- Study and teaching (Higher) -- Russia (Federation)
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LANGUAGE ARTS & DISCIPLINES -- Composition & Creative Writing.
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LANGUAGE ARTS & DISCIPLINES -- Rhetoric.
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REFERENCE -- Writing Skills.
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Academic writing -- Study and teaching (Higher)
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Business writing -- Study and teaching (Higher)
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Eastern Europe
|
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Russia (Federation)
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| Form |
Electronic book
|
| Author |
Zemliansky, Pavel, editor
|
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St. Amant, Kirk, 1970- editor.
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| LC no. |
2016011839 |
| ISBN |
9781498523387 |
|
1498523382 |
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