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Streaming video

Title Qualitative research : methods in the social sciences
Published [New York] : Insight Media, [2006]

Copies

Description 1 videodisc (approximately 20 min.) : sound, color ; 4 3/4 in
Series Visual media for college & high school classrooms
Visual media for college & high school classrooms.
Contents Questions of quantitative research -- Principles of measurement -- Experiments -- Surveys -- Applications -- Conclusion
Summary This DVD on qualitative research methods in the social sciences is presented in 4 chapters: 1) Questions of qualitative research, 2) Ethnography, 3) Textual analysis and 4) Application. After stating that social science research is based on studying others so that we can better understand ourselves, the video shows how researchers can construct a symbolic world to explore individual and collective meanings to determine what motivates human behavior and how individuals relate to each other in their environment. Experts Charlton McIlwain, JoEllen Fisherkeller, Erich Dietrich, and Rodney Benson explain this, as well as how this research is used by the media, advertising corporations and governments in their efforts to influence people and their behavior
Notes Title from container
Performer Charlton McIlwain, JoEllen Fisherkeller, Erich Dietrich, Rodney Benson
Notes DVD ; NTSC ; all regions
Subject Social sciences -- Research -- Methodology
Social sciences -- Statistical methods.
Social sciences -- Research -- Methodology.
Social sciences -- Statistical methods.
Sozialwissenschaften
Quantitative Methode
Qualitative Methode
Sciences sociales -- Recherche -- M├ęthodologie.
Sciences sociales -- M├ęthodes statistiques.
Form Streaming video
Author McIlwain, Charlton D., 1971-
Fisherkeller, JoEllen, 1952-
Benson, Rodney
Dietrich, Erich
Insight Media (Firm)
Other Titles Title on screen: Qualitative methods
Methods in the social sciences : qualitative research