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Service industries -- Marketing.
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1994
Greenwich, Conn. : JAI Press, 1994
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2018
Tang, Esther
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2016
Roy, Kisholoy, author
First edition
New Delhi : Trinity Press, 2016
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1998
Gabbott, Mark.
Chichester ; New York : J. Wiley, [1998]
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2014
Berkovi, Jack, author
Farnham, Surrey, England : Gower Publishing Limited, [2014]
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2015
Wettach, Sven
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1983
Chicago, IL : American Marketing Association, [1983]
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1994
Strock, O. J. (O. Jud), 1923-
Boca Raton, FL : C.R.C. Press, 1994
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1993
Payne, Adrian.
New York : Prentice Hall, 1993
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1997
Hoffman, K. Douglas.
Fort Worth : Dryden Press, [1997]
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2012
Wirtz, Jochen, author
Second edition
Jurong, Singapore : Pearson Education South Asia Pte Ltd, 2012
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2018
Wirtz, Jochen, author
Third edition
Harlow : Pearson Education Limited, 2018
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2012
Wirtz, Jochen.
2nd ed
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2002
Hoffman, K. Douglas.
Second edition
Fort Worth : Harcourt College Publishers, [2002]
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2010
World Conference on Mass Customization and Personalization (4th : 2007 : Massachusetts Institute of Technology)
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2000
Thousand Oaks Calif. ; London : Sage, 2000
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1999
Swartz, Teresa A
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2009
Schumann, Jan H.
1st ed
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1998
Oxford ; Boston : Butterworth-Heinemann, 1998
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2008
Fisk, Raymond P.
Third edition
Boston : Houghton Mifflin, 2008
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2013
Pannett, Alan
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2005
Horner, Susan
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1999
Bateson, John E. G.
Fourth edition
Fort Worth ; Sydney : Dryden Press, 1999
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2000
Clarke, Greg.
London : Kogan Page, 2000
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2013
Foxall, G. R
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1984
Cowell, Donald W.
London : Heinemann, 1984
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2011
McDonald, Malcolm.
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2006
McDonald, Malcolm.
Second edition
Oxford : Elsevier Butterworth-Heinemann, 2006
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2011
McDonald, Malcolm, author.
Third edition
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1991
Berry, Leonard L., 1942-
New York : Free Press ; Toronto : Maxwell Macmillan Canada ; New York : Maxwell Macmillan International, [1991]
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2005
Young, Laurie, 1955-
Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, Inc., [2005]
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2005
Ruskin-Brown, Ian.
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2002
Crandall, Rick.
Updated and expanded edition
Chicago, Ill. : McGraw-Hill, 2002
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2006
Vashistha, Atul.
New York : McGraw-Hill, [2006]
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2012
Maulana, Amalia E
[Bingley] : Emerald Group Publishing Limited, 2012
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1994
Palmer, Adrian.
London ; New York : McGraw-Hill, [1994]
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2014
World Conference on Mass Customization and Personalization (7th : 2014 : Aalborg, Denmark)
Cham : Springer, 2014
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2013
Schultz, Mike, 1974-
Second edition
Hoboken, New Jersey : John Wiley & Sons, Inc., [2013]
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1997
Halinen, Aino, 1961-
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2002
Halinen, Aino, 1961-
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2014
Prat, Mireia, author
Wiesbaden : Springer Gabler, [2014]
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1997
Beckwith, Harry, 1949- author
New York : Warner Books, [1997]
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2000
Grönroos, Christian, 1947-
Second edition
Chichester : Wiley, [2000]
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2015
Grönroos, Christian, 1947-
Fourth edition
Hershey, PA : John Wiley & Sons, Inc., [2015]
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1996
Rust, Roland T.
New York : HarperCollins College Publishers, [1996]
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