Title Marketing Sportsgirl / writer, producer, narrator, Geoff Russell

Published Bendigo, Vic : Video Education Australasia, 1992

Copies

Location	Call no.	Vol.	Availability
MELB	658.83994 Vid/Msp		AVAILABLE

Description 1 videodisc (35 min.) : sound color ; 1/2 in. + teacher notes Series Behind the seams ; No. 5 Behind the seams series Behind the seams series Behind the seams ; No. 5 Summary This program explores the marketing and image-making needed to sell fashion goods in Australia, from the shooting of the Sportsgirl promotional magazine to the merchandizing of products at Sportsgirl's flagship city store Credits Writer, producer, narrator, Geoff Russell Notes DVD. Region unspecified Available to Deakin University staff and students only Subject Sportsgirl (Firm) Clothing and dress -- Marketing. Fashion merchandising -- Australia. Genre/Form Video recordings. Author Russell, Geoff. Video Education Australasia. Sportsgirl (Firm)

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