| Description |
1 online resource (808 pages) |
| Contents |
Cover; Contents; Illustrations and Key Debates; Figures; Tables; Preface; Exploring Strategy; Guided Tour; 1 INTRODUCING STRATEGY; Learning outcomes; Key terms; 1.1 INTRODUCTION; 1.2 WHAT IS STRATEGY?; 1.2.1 Defining strategy; 1.2.2 Levels of strategy; 1.2.3 Strategy statements; 1.3 THE EXPLORING STRATEGY MODEL; 1.3.1 Strategic position; 1.3.2 Strategic choices; 1.3.3 Strategy in action; 1.4 WORKING WITH STRATEGY; 1.5 STUDYING STRATEGY; 1.6 DOING STRATEGY DIFFERENTLY; 1.6.1 Exploring strategy in different contexts; 1.6.2 Exploring strategy through different 'strategy lenses'; SUMMARY |
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VIDEO ASSIGNMENTSWORK ASSIGNMENTS; RECOMMENDED KEY READINGS; REFERENCES; Case example: Glastonbury: from hippy weekend to international festival; Part I THE STRATEGIC POSITION; INTRODUCTION TO PART I; 2 THE ENVIRONMENT; Learning outcomes; Key terms; 2.1 INTRODUCTION; 2.2 THE MACRO-ENVIRONMENT; 2.2.1 The PESTEL framework; 2.2.2 Building scenarios; 2.3 INDUSTRIES AND SECTORS; 2.3.1 Competitive forces -- the Five Forces Framework; 2.3.2 The dynamics of industry structure; 2.4 COMPETITORS AND MARKETS; 2.4.1 Strategic groups; 2.4.2 Market segments; 2.4.3 Competitor analysis and 'Blue Oceans' |
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2.5 OPPORTUNITIES AND THREATSSUMMARY; VIDEO ASSIGNMENTS; WORK ASSIGNMENTS; RECOMMENDED KEY READINGS; REFERENCES; Case example: Global forces and the advertising industry; 3 STRATEGIC CAPABILITIES; Learning outcomes; Key terms; 3.1 INTRODUCTION; 3.2 FOUNDATIONS OF STRATEGIC CAPABILITY; 3.2.1 Resources and competences; 3.2.2 Dynamic capabilities; 3.2.3 Threshold and distinctive capabilities; 3.3 'VRIO' STRATEGIC CAPABILITIES AS A BASIS OF COMPETITIVE ADVANTAGE; 3.3.1 V -- value of strategic capabilities; 3.3.2 R -- rarity; 3.3.3 I -- inimitability; 3.3.4 O -- organisational support |
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3.3.5 Organisational knowledge as a basis of competitive advantage3.4 DIAGNOSING STRATEGIC CAPABILITIES; 3.4.1 Benchmarking; 3.4.2 The value chain and value system; 3.4.3 Activity systems; 3.4.4 SWOT; 3.5 MANAGING STRATEGIC CAPABILITY; SUMMARY; VIDEO ASSIGNMENTS; WORK ASSIGNMENTS; RECOMMENDED KEY READINGS; REFERENCES; Case example: Rocket Internet -- will the copycat be imitated?; 4 STRATEGIC PURPOSE; Learning outcomes; Key terms; 4.1 INTRODUCTION; 4.2 MISSION, VISION, VALUES AND OBJECTIVES; 4.3 OWNERS AND MANAGERS; 4.3.1 Ownership models; 4.3.2 Corporate governance |
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4.3.3 Different governance models4.3.4 How boards of directors influence strategy; 4.4 STAKEHOLDER EXPECTATIONS; 4.4.1 Stakeholder groups; 4.4.2 Stakeholder mapping; 4.4.3 Power; 4.5 SOCIAL RESPONSIBILITY AND ETHICS; 4.5.1 Corporate social responsibility; 4.5.2 The ethics of individuals and managers; SUMMARY; VIDEO ASSIGNMENTS; WORK ASSIGNMENTS; RECOMMENDED KEY READINGS; REFERENCES; Case example: Drinking partners: India's United Breweries Holdings Ltd; 5 CULTURE AND STRATEGY; Learning outcomes; Key terms; 5.1 INTRODUCTION; 5.2 WHY IS HISTORY IMPORTANT?; 5.2.1 Path dependency |
| Summary |
With over one million copies sold worldwide, Exploring Strategy has long been the essential introduction to strategy for the managers of today and tomorrow. From entrepreneurial start-ups to multinationals, charities to government agencies, this book raises the big questions about organisations - how they grow, how they innovate and how they change. With two new members added to the renowned author team, this tenth edition of Exploring Strategy has been comprehensively updated to help you: - Understand clearly the key concepts and tools of strategic management - Explore hot topics, including |
| Bibliography |
Includes bibliographical references and index |
| Notes |
Print version record |
| Subject |
Business planning.
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Strategic planning.
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BUSINESS & ECONOMICS -- Industrial Management.
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BUSINESS & ECONOMICS -- Management.
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BUSINESS & ECONOMICS -- Management Science.
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BUSINESS & ECONOMICS -- Organizational Behavior.
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Business planning
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Strategic planning
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Strategische planning.
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Strategisch management.
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Strategisk planering.
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Verksamhetsplanering.
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Business and Management.
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| Genre/Form |
Casestudies (vorm)
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| Form |
Electronic book
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| ISBN |
9781292006895 |
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1292006897 |
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