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Book Cover
E-book
Author Gratton, Chris

Title The Economics of Sports Broadcasting
Published Hoboken : Taylor & Francis Ltd., 2007

Copies

Description 1 online resource (244 pages)
Contents Book Cover; Title; Copyright; Contents; Case studies; Figures; Tables; Acknowledgements; Chapter 1: Introduction; Chapter 2: The demand for sports broadcasting; Chapter 3: The structure of supply; Chapter 4: The cost structure of sports broadcasting; Chapter 5: Integration; Chapter 6: Competition between channels: A game theory approach; Chapter 7: The pricing and selling of TV sports rights; Chapter 8: The auctioning of sports rights; Chapter 9: Market intervention in sports broadcasting; Notes; References; Index
Summary The meteoric growth of sports broadcasting has had huge financial implications for a number of related industries, and in many cases has affected the sports themselves. This book examines socio-economic issues surrounding this very modern phenomenon
Notes Print version record
Subject Sports journalism -- Economic aspects
Television broadcasting of sports -- Economic aspects
Television broadcasting of sports -- Economic aspects
Form Electronic book
Author Solberg, Harry Arne
ISBN 9780203003855
0203003853
128087208X
9781280872082