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E-book
Author Rosner, Molly, 1986- author.

Title Playing with history : American identities and children's consumer culture / Molly Rosner
Published New Brunswick : Rutgers University Press, [2021]

Copies

Description 1 online resource (vii, 193 pages) : illustrations (black and white)
Contents Made in America : the rise of the American toy industry -- Dolling up history : 1930's antique dolls and the Clark doll study -- "Gosh, it's exciting to be an American" : the 'Orange' and Landmark books during the Cold War -- Family fun for everyone? Freedomland, U.S.A., 1960-1964 -- Selling multicultural girlhood : the American Girl doll, 1986-present
Summary "Since the advent of the American toy industry, children's cultural products have attempted to teach and sell ideas of American identity. By examining cultural products geared towards teaching children American identity, Playing With History highlights the changes and constancies in depictions of the American story and ideals of citizenship over the last one hundred years. The book examines political and ideological messages sold to children throughout the twentieth century, tracing the messages conveyed by racist toy banks, early governmental interventions meant to protect the toy industry, infences and pressures surrounding Cold War stories of the western frontier, and the fractures visible in the American story at a mid-century history themed amusement park. This engaging analysis culminates in a look at the successes and limitations of the American Girl Company empire"-- Provided by publisher
Notes Revision of the author's thesis (doctoral)--Rutgers University, 2017, titled Playing with history : American identities and children's consumer culture, 1917-2017
Bibliography Includes bibliographical references and index
Notes Print version record
Subject Toys -- Social aspects -- United States -- History -- 20th century
Toy industry -- United States -- Marketing
Child consumers -- United States -- History
Material culture -- United States
Children -- United States -- Social conditions -- 20th century
National characteristics, American -- History
SOCIAL SCIENCE -- Sociology -- General.
Child consumers
Children -- Social conditions
Material culture
National characteristics, American
Toys -- Social aspects
United States
Genre/Form History
Form Electronic book
ISBN 9781978822115
1978822111