Title Participant observation in urban arenas : uncovering hidden rules in a Ugandan marketplace / William Monteith

Published [Los Angeles, California] : SAGE, 2014

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Description 1 online resource Series SAGE research methods. Cases SAGE research methods. Cases Summary Drawing upon methodological insights acquired from 10 months of fieldwork in a market in Uganda, this case explores the merit of using participant observation in studies investigating social rules and norms. The reflections provided are derived from a research project investigating the moral economy of an urban vendors market in Kampala Bibliography Includes bibliographical references Notes Online resource; title from home page (viewed on November 25, 2015) Subject Marketing research -- Uganda -- Case studies Participant observation -- Case studies Manners and customs -- Research Marketing research Participant observation Uganda -- Social life and customs -- Research -- Case studies Uganda Genre/Form Case studies Form Electronic book ISBN 9781473951747 1473951747

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