| Description |
1 online resource (x, 201 pages) : illustrations |
| Series |
Applied social research methods series ; 1 |
|
Applied social research methods series ; 1.
|
| Contents |
Introduction: Reasons for surveys ; Components of surveys ; Purposes and goals of this text -- Types of error In surveys: Error associated with who answers ; Error associated with answers ; Recapping the nature of error in surveys -- Sampling: The sample frame ; Selecting a one-stage sample ; Multistage sampling ; Making estimates from samples and sampling errors ; How big should a sample be? ; Sampling error as a component of total survey error -- Nonresponse : implementing a sample design: Calculating response rates ; Bias associated with nonresponse ; Reducing nonresponse ; Two other approaches to reducing nonresponse error ; Nonprobability (or modified probability) samples ; Nonresponse as a source of error -- Methods of data collection: Major issues in choosing a strategy ; Summary comparison of the methods ; Conclusion -- Designing questions to be good measures: Increasing the reliability of answers ; Types of measures/types of questions ; Increasing the validity of factual reporting ; Increasing the validity of answers describing subjective states ; Question design and error -- Evaluating survey questions And instruments ; Defining objectives ; Preliminary question design steps ; Presurvey evaluation ; Design, format, and layout of survey instruments ; Field pretests ; Survey instrument length ; Conclusion -- Survey interviewing: Overview of interviewer job ; Interviewer recruitment and selection ; Training interviewers ; Supervision ; Survey questions ; Interviewing procedures ; Validation of interviews ; The role of interviewing in survey error -- Preparing survey data for analysis: Formatting a data file ; Constructing a code ; Approaches to coding and data entry ; Data cleaning ; Coding and data reduction as sources of error -- Analyzing survey data ; Adjusting for sample nonresponse and sample frame deficiencies ; Coping with item nonresponse ; Adjusting for different probabilities of selection ; Calculating sampling errors ; Conclusion -- Ethical issues In survey research: Informing respondents ; Protecting respondents ; Benefits to respondents ; Ethical responsibilities to interviewers ; Conclusion -- Providing information about survey methods -- Survey error In perspective: The concept of total survey design ; Error in perspective ; Conclusion |
| Summary |
Presenting the latest methodological knowledge on survey research, this third edition provides a sound basis for evaluating how each aspect of a survey can affect its precision accuracy, and credibility |
| Bibliography |
Includes bibliographical references and index |
| Subject |
Social surveys.
|
|
Statistics -- Methodology
|
|
Data Collection
|
|
Social surveys
|
|
Demoskopie
|
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Methode
|
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Umfrage
|
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Sozialwissenschaften
|
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Survey-onderzoek.
|
|
Umfrage -- Methode.
|
|
Demoskopie.
|
|
Befragung.
|
|
Methodologie.
|
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Sozialwissenschaften.
|
|
Samhällsvetenskaplig forskning -- metodik.
|
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Urvalsundersökningar.
|
| Form |
Electronic book
|
| LC no. |
2008011835 |
| ISBN |
9781452230184 |
|
1452230188 |
|
9781412958417 |
|
1412958415 |
|
