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1
E-book
2007

Adland : a global history of advertising


Tungate, Mark, 1967-



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2
E-book
2013

Adland : a global history of advertising


Tungate, Mark, 1967- author.
Second edition
London : KoganPage, 2013

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5
E-book
2004

Advertising : a cultural economy


McFall, Elizabeth Rose.



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6
10
E-book
1982

Advertising as communication


Dyer, Gillian



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11
E-book
1995

The advertising handbook


Brierley, Sean, 1966-



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13
E-book
2006

Advertising on trial : consumer activism and corporate public relations in the 1930s


Stole, Inger L

Urbana : University of Illinois Press, 2006

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14
E-book
2019

The age of addiction : how bad habits became big business


Courtwright, David T., 1952- author.

Cambridge, Massachusetts : The Belknap Press of Harvard University Press, 2019

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15
E-book
2011

Branded beauty : how marketing changed the way we look


Tungate, Mark, 1967- author.

Philadelphia, PA : Kogan Page, [2011]

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17
E-book
2012

The color revolution


Blaszczyk, Regina Lee



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18
E-book
2020

Consuming images film art and the American television commercial


Rhodes, Gary Don, 1972- author.

Edinburgh : Edinburgh University Press, [2020]

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21
E-book
1990

Deceptive advertising : behavioral study of a legal concept


Richards, Jef I

Hillsdale, N.J. : L. Erlbaum Associates, 1990

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22
E-book
2013

Dictionary of advertising and marketing concepts


Berger, Arthur Asa, 1933- author.

Walnut Creek, CA : Left Coast Press, [2013]

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23
E-book
2000

Endless propaganda : the advertising of public goods


Rutherford, Paul, 1944- author.

Toronto ; Buffalo : University of Toronto Press, [2000]

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29
E-book
2018

Language, media and economy in virtual and real life : new perspectives




Newcastle upon Tyne, UK : Cambridge Scholars Publishing, 2018

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30
E-book
2000

Living up to the ads : gender fictions of the 1920s


Davis, Simone Weil, 1957- author.

Durham, N.C. : Duke University Press, 2000

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31
E-book
2008

Marketing Ethics


Saucier, Rick D.



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36
E-book
2005

Propaganda


Bernays, Edward L., 1891-1995.



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37
E-book
1988

Putting on appearances : gender and advertising


Barthel-Bouchier, Diane L., 1949-



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38
E-book
2016

Remaking the American patient : how Madison Avenue and modern medicine turned patients into consumers


Tomes, Nancy, 1952- author.

Chapel Hill : The University of North Carolina Press, [2016]

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40
E-book
1994

Resisting representation


Scarry, Elaine



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42
E-book
2005

Selling the dream : why advertising is good business


Hood, John M. (John McDonald), 1966-



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45
E-book
2010

Show sold separately : promos, spoilers, and other media paratexts


Gray, Jonathan (Jonathan Alan), author



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48
E-book
2002

Speaking of health : assessing health communication strategies for diverse populations


Institute of Medicine (U.S.). Committee on Communication for Behavior Change in the 21st Century: Improving the Health of Diverse Populations.



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50
E-book
1989

Wettbewerb und Werbung




Berlin : Duncker & Humblot, ©1989

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