Description |
1 online resource (xvi, 180 pages) : illustrations, map |
Series |
New directions in tourism analysis |
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New directions in tourism analysis.
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Contents |
Part I. Introduction -- 1. Staging Sports Events -- Part II. Event Impacts Assessment -- 2. A Critical Socio-Economic Assessment of the ICC World Cup Cricket -- 3. Greening of Events -- 4. Leveraging Community Tourism using Sports Events -- 5. Intent versus Reality -- 6. The Social and Cultural Consequences of Cricket World Cup 2007 -- 7. Cricket, Lovely Cricket? The Views of Urban Locals and their Participation in Sports Tourism -- Part III. Event Logistics and Marketing -- 8. Work of the Sports Agronomy Team (SAT) for Cricket World Cup 2007 -- 9. Accommodating Spectators -- 10. Image, Logo, Brand and Nation -- 11. A Look at the Watching Friends and Relatives Market Segment at the 2007 Cricket World Cup -- Part IV. Conclusion -- 12. Creating a Sports Event Legacy in the Caribbean -- Bibliography -- Index |
Summary |
"Exploring sports event management from a Caribbean, small island developing state perspective, this volume uses the events of the recently held Cricket World Cup 2007 (CWC 2007) as a launching pad for identifying best practices and the way forward. The CWC 2007 was the first time in any sport, a World Cup was staged in nine independent countries. None of the Caribbean territories hosting a match has a population larger than Jamaica's 3.4 million; most have less than a quarter of a million people; economies are small and infrastructure limited. The hosting of this event produced significant lessons that the region and the world can learn from concerning sports event management."--EBL book details |
Bibliography |
Includes bibliographical references and index |
Notes |
Print version record |
SUBJECT |
World Cup (Cricket) (2007 : Caribbean Area)
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World Cup (Cricket) fast |
Subject |
Sports and tourism -- Caribbean Area
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GAMES -- Gambling -- Sports.
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SPORTS & RECREATION -- Business Aspects.
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SPORTS & RECREATION -- Essays.
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SPORTS & RECREATION -- History.
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SPORTS & RECREATION -- Reference.
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TRAVEL -- Special Interest -- Sports.
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Sports and tourism
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Caribbean Area
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Form |
Electronic book
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Author |
Jordan, Leslie-Ann.
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LC no. |
2010028222 |
ISBN |
9781409418566 |
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1409418561 |
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