Description |
1 online resource |
Series |
SAGE Business Cases |
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SAGE Business Cases
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Summary |
Google subsidiary, YouTube, has collected data of children users without the consent of parents and then sold the data to advertisers. The Federal Trade Commission fined Google $170 million in what was the largest fine in Google's history. Absent a plausible public explanation, YouTube and its parent company risk anger and alienation from investors, application users, parents groups, and perhaps further regulatory oversight from the Congress of the United States |
Notes |
Originally Published In Gordon, Z., Ilyas, N., & O'Rourke, J. (2019). YouTube: Illegally Tracking Children's Data. 19-18. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame |
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Description based on XML content |
Subject |
YouTube (Firm) -- Management
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YouTube (Firm) -- Public relations
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YouTube (Firm) -- Data processing
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Google (Firm)
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SUBJECT |
Google (Firm) fast (OCoLC)fst00759798 |
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YouTube (Firm) fast (OCoLC)fst01669653 |
Subject |
Electronic data processing.
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Management.
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Public relations.
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Form |
Electronic book
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Author |
Ilyas, Nasir, author
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O'Rourke, James S., 1946- author.
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ISBN |
9781529735253 |
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1529735254 |
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