| Description |
1 online resource (256 pages) : illustrations (chiefly color) |
| Contents |
Seduction -- Efficiency -- Love -- Humor -- Intelligence -- Elegance -- Pride -- Innovation -- Innocence -- Nostalgia -- Anger -- Pleasure -- Honesty |
| Summary |
"From posters to cars, design is everywhere. While we often discuss the aesthetics of design, we don't always dig deeper to unearth the ways design can overtly, and covertly, convince us of a certain way of thinking. How Design Makes Us Think collects hundreds of examples across graphic design, product design, industrial design, and architecture to illustrate how design can inspire, provoke, amuse, anger, or reassure us. Graphic designer Sean Adams walks us through the power of design to attract attention and convey meaning. The book delves into the sociological, psychological, and historical reasons for our responses to design, offering practitioners and clients alike a new appreciation of their responsibility to create design with the best intentions. How Design Makes Us Think is an essential read for designers, advertisers, marketing professionals, and anyone who wants to understand how the design around us makes us think, feel, and do things."-- Provided by publisher |
| Notes |
Includes index |
|
Sean Adams is the chair of graduate and undergraduate graphic design at ArtCenter College of Design in Pasadena, California. An AIGA Medalist and former AIGA National President, he is coauthor of Graphic Design Rules and the author of The Designer's Dictionary of Type and The Designer's Dictionary of Color |
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Description based on online resource; title from digital title page (viewed on June 02, 2022) |
| Subject |
Graphic arts -- Psychology
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Graphic arts -- Technique
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Graphic arts -- Study and teaching
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Design.
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Social control.
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Social engineering.
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Visual communication.
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Visual perception.
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Emotions in art.
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Social Control, Formal
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Visual Perception
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visual perception.
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Visual perception
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Emotions in art
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Visual communication
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Design
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Graphic arts -- Study and teaching
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Graphic arts -- Technique
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Social control
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Social engineering
|
| Reading List |
ADD101 recommended text 2024
|
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ADT102 prescribed text 2024
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| Form |
Electronic book
|
| ISBN |
9781648960284 |
|
1648960286 |
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